Bachelor of Commerce majoring in Design Management

Design management refers to an approach whereby organisations make design-relevant decisions in a market and customer-oriented way as well as optimising design-relevant processes. It is a long-continuous comprehensive activity on all levels of business performance.

Design management acts in the interface of management and design and functions as link between the platforms of technology, design, design thinking, management and marketing at internal and external interfaces of the enterprise. 

To study to work in design management, there are two approaches: design and commerce. At Raffles College we offer both. If you are interested in working for a large organisation and liaising with consultant designers or even an internal design department, then you can do design management within our Bachelor of Commerce. Or, if you are more design-inclined, then you can also choose this major from our Bachelor of Design. You decide.

Careers

A degree in Design Management prepares people for careers in design research, design management, integrative design practice, etc. Graduates from the design management program can go into various retail sectors of the fashion and textile industries as design or retail managers, buyers, stylists and merchandisers. In most cases, design managers manage the design process on a project, from enquiry through to submission of the bid, and thereafter the management of all design related project issues until project completion and beyond.

Course Outline

The Bachelor of Commerce Degree (majoring in Design Management) is 3 years full time.

Semester 1
Management Essentials for Today’s Business
Marketing Basics for Competitive Positioning
Data Management for Business Success
Key Economic Principles for Business

Semester 2
Managing People and Organisations
Design and Marketing
Design, Business and Law
Design Management Elective

Semester 3
Innovation and Entrepreneurship
Design Leadership
Business Studies for Designers
Design Management Elective

Semester 4
Design and Subculture
Sustainable Design
Design and Business Management
Elective
Associate Degree Exit point

Semester 5
Why Corporate Social Responsibility Matters
Design Futures
Design Management Elective
Elective

Semester 6
Industry Experience
Integrative Design Management Project

Course Outline and Subject Descriptions (PDF) 

For information about fees, intake dates, entry requirements and application procedure, go to the Apply section.

See the Before you start section for:

• information about budgeting for your course
• forms
• and other important information

All students also need to be aware of the student handbook to keep informed about policies and procedures.