Bachelor of Commerce majoring in Hospitality

Hospitality focuses on the service and expectations of the consumers. If you like working with people, this is a booming career choice that offers many opportunities. 

The study of hospitality within the structure of a commerce degree offers you the opportunity to develop a specialisation in a growing field with a solid base in economic principles and management strategies.

The Raffles Hospitality major focuses on equipping the student with the ability to provide excellent service. It widens the student’s knowledge of higher level hospitality concepts as well as generic business and management subjects. The aim is to prepare the graduate for a fast changing global business environment in which hospitality and tourism is the largest and fastest growing industry. Further, you’ll also gain an understanding of the tourism industry, which relies heavily on knowledge of hospitality and service principles.

There is a broad choice of electives on offer: some hospitality-specific; others focused on other majors such as marketing and finance; as well as some more general majors to suit a varied range of interests. 

This degree prepares students with the relevant knowledge and skills for career advancement and management positions in the hospitality and services industries worldwide.

Careers

The hospitality industry offers outstanding career prospects and opportunities for travel and employment on an international basis. The service industries have been undergoing exponential growth as an increasing number of countries rely more and more on hospitality for their revenue. The demand for well-trained enthusiastic staff continues to increase as the consumer-driven culture extends to more and more areas, including hotels, cafes, restaurants, resort, bars, clubs, cruise ships, casinos, and sports venues.

Occupations and career pathways in the hospitality industry include:

• Food and Beverage Manager
• Travel Consultant
• Event Coordinator
• Rooms Division Manager
• Corporate Hospitality Coordinator
• Sales and Marketing Manager
• Executive Housekeeper
• Café Owner or Manager
• Catering Manager
• Hotel Manager
• Travel and Tourism Operator
• Leisure/ Sports centre Manager 

Course Outline  

The Bachelor of Commerce (majoring in Hospitality) is 3 years full time.

Semester 1
Management Essentials for Today’s Business
Marketing Basics for Competitive Positioning
Data Management for Business Success
Key Economic Principles for Business

Semester 2
Managing People and Organisations
Trends and Opportunities in Hospitality and Tourism
Managing Business Information in Hospitality and Tourism
Accounting and Financial Management in Hospitality

Semester 3
Innovation and Entrepreneurship
Essential E-marketing Strategy
Effective Communication in the Corporate Environment
Hospitality Elective

Semester 4
Understanding Today’s Consumers
Success Strategies for International Marketing
Hospitality Elective
Elective
Associate Degree Exit point

Semester 5
Why Corporate Social Responsibility Matters
Hospitality Elective
Elective
Elective

Semester 6
Industry Experience
Integrative Hospitality Project

Course Outline and Subject Descriptions (PDF)

For information about fees, intake dates, entry requirements and application procedure, go to the Apply section.

See the Before you start section for:

• information about budgeting for your course
• forms
• and other important information

All students also need to be aware of the student handbook to keep informed about policies and procedures.